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The Media Leader Podcast The Media Leader Podcast The Media Leader AI Fire Daily AI Fire Daily AIFire.co CountryWide CONNECT CountryWide CONNECT CountryWide Media La finanza amichevole La finanza amichevole Alessandro Fatichi L'éco and You L'éco and You RTL She Supply Chains She Supply Chains Supply Chain Experts | Katie Holman & Courtney Andersen Farm4Profit Podcast Farm4Profit Podcast David Whitaker, Corey Hillebo, Tanner Winterhof E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies Bobby Hewitt The Diary Of A CEO with Steven Bartlett The Diary Of A CEO with Steven Bartlett DOAC Shared Practices | Your Dental Roadmap through Practice Ownership Shared Practices | Your Dental Roadmap through Practice Ownership Dr. George Hariri | Shared Practices Network MENTOR360 MENTOR360 Luis Ramos All Ears English Podcast All Ears English Podcast Lindsay McMahon and Michelle Kaplan People Soup People Soup People Soup Living the Dream with Curveball Living the Dream with Curveball curveball Recruitment Mentors Podcast Recruitment Mentors Podcast Hishem Azzouz Resilient Supply Chain— stories and strategies that keep business moving Resilient Supply Chain— stories and strategies that keep business moving Tom Raftery El Club de Inversión podcast El Club de Inversión podcast El Club de Inversión Lets Run Facebook Ads: The Podcast Lets Run Facebook Ads: The Podcast Nick Boddington Health Coach Success Health Coach Success Dr.Stephen Cabral Duped: The Dark Side of Online Business Duped: The Dark Side of Online Business Michelle Mazur and Maggie Patterson Econ Dev Show Podcast - Economic Development Econ Dev Show Podcast - Economic Development Dane Carlson The Wholehearted Business Show The Wholehearted Business Show Laura Agar The Dave Gerhardt Show (from Exit Five) The Dave Gerhardt Show (from Exit Five) Exit Five Gewoon Doen: Ondernemersradio voor en door ondernemers met FastForwardAmy Gewoon Doen: Ondernemersradio voor en door ondernemers met FastForwardAmy Amy Vandeputte THE DR. BETH'S podcast THE DR. BETH'S podcast Dr. Beth Le Déclic | Podcast par Alec Henry Le Déclic | Podcast par Alec Henry Le Déclic | Podcast par Alec Henry Making Money Making Money Damien Jordan & Timeyin Akerele from Most Retail Roundup [news, trading updates & stories from Retail Economics] Retail Roundup [news, trading updates & stories from Retail Economics] Retail Economics Pharma and BioTech Daily Pharma and BioTech Daily Pharma and BioTech News The Hitstreak The Hitstreak Nick Hiter Vertriebsverliebt. Praxnisnahe Verkaufstipps direkt für die Umsetzung Vertriebsverliebt. Praxnisnahe Verkaufstipps direkt für die Umsetzung Helena Schäfer Voices of BlueScope Voices of BlueScope BlueScope The Storm Fitness Academy Podcast The Storm Fitness Academy Podcast Jon Bond BSc (Hons), MSc, PGCE, QTS Dental Hygiene Basics Dental Hygiene Basics Dental Hygiene Basics Should I Invest in Bitcoin?   Grow Your Wealth & Understand the Cryptocurrency Bit Coin, for Millennials Serious About Money and Investing Should I Invest in Bitcoin? Grow Your Wealth & Understand the Cryptocurrency Bit Coin, for Millennials Serious About Money and Investing Myles Dhillon | Bitcoin Investing & Wealth Building | Dave Ramsey, Ramit Sethi, Robert Kiyosaki , Anthony Pompliano / Pomp, Michael Saylor, Raoul Pal Forging Resilience Forging Resilience Aaron Hill Retail Daily Minute Retail Daily Minute Omni Talk Retail
The Media Leader Podcast

Business

The Media Leader Podcast

The Media Leader

Universal Ads is live in the UK. Now what? With Channel 4's Rak Patel

June 28, 2026 11:00pm 30 min

This episode was produced in partnership with Channel 4.For the second year in a row, the UK's commercial TV companies made a splash at the Cannes Lions Festival of Creativity.After unveiling Universal Ads — the broadcas...

How AI, China and media consolidation is keeping the global ad market 'buoyant' - with WPP Media's Kate Scott-Dawkins

June 21, 2026 11:00pm 32 min

Last week, WPP Media released its mid-year global advertising forecast report. As Kate Scott-Dawkins, WPP Media’s global president of business intelligence and author of the report said, the growth picture for advertisin...

Why brands need less channel planning and more ecosystem design — with Arena Media's Hamid Habib

June 14, 2026 11:00pm 59 min

Last week on the show, The Media Leader spoke with Thinkbox’s Elliott Millard about how brands can reconsider their cultural impact, and this week, we wanted to continue that conversation with an agency that bills itself...

How marketers should reconsider culture and short-term strategies — with Thinkbox's Elliott Millard

June 07, 2026 11:00pm 42 min

Ask marketers what they hope to accomplish and, as part of the effort to drive sales outcomes, these days, many will say they want their brand to contribute to and sit within culture But that begs the question: how do yo...

What the OOH industry needs to do to double its market share - with WOO's Tom Goddard

May 31, 2026 11:00pm 41 min

This week, from the 3rd to the 5th of June, the World Out of Home Organisation (WOO) is hosting its Annual Congress here in London.The event is expected to draw more than 700 attendees from over 37 countries, and The Med...

Why the United Nations is asking advertisers to protect the open web

May 24, 2026 11:00pm 17 min

Last month, the United Nations in partnership with the Conscious Advertising Network (CAN) launched an issue brief warning the integrity of the global information ecosystem is at a "crisis point".As Charlotte Scaddan, se...

Believe It or Not Ep. 6: Will AI end enterprise software businesses as we know them?

May 20, 2026 11:00pm 1:03

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

How brands can win authority in LLMs - with Havas, Heineken and Publicis

May 17, 2026 11:00pm 32 min

With the advent and adoption of AI search, consumers’ online research and discovery behaviours are shifting. How can brands win authority in this new space?Last month at our annual Future of Brands conference, industry l...

Believe It or Not Ep. 5: Is AI sycophancy bad for business?

May 13, 2026 11:00pm 1:03

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

How outcomes measurement has changed the CMO-CFO relationship - with Nimmi Shah and Sameer Modha

May 10, 2026 11:00pm 1:16

Is there a more important relationship in our industry than that between the CMO and the CFO?Given the macroeconomic environment – war, inflation, AI threatening to upend entire industries – how are the the interests of ...

Believe It or Not Ep. 4: Is AI turning the internet into a sea of slop or has 'churnalism' already made it sloppy?

May 06, 2026 11:00pm 1:03

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

Can retail media be a brand channel? With Tesco's Tash Whitmey

May 03, 2026 11:00pm 33 min

This week, The Media Leader is embarking on its first ever Retail Media Week in Focus.The fledgling channel has been having a moment. Investment in retail media has grown substantially – in 2025, adspend in the channel g...

Believe It or Not Ep. 3: Is there still room for human creativity in the AI era?

April 29, 2026 11:00pm 56 min

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

What next after the social media addiction trial? With ScrollAware's Jess Butcher

April 26, 2026 11:00pm 51 min

In March, Meta and Google were found by a Los Angeles jury to have deliberately designed their platforms to be addictive in a way that was demonstrably harmful to a 20-year-old woman known as Kaley.TikTok and Snap were a...

Believe It or Not Ep. 2: Will humans still touch media plans within five years?

April 22, 2026 11:00pm 54 min

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

What does it mean to create 'thumb-stopping' content? With LadBible's LA Ronayne

April 19, 2026 11:00pm 35 min

One question that we’ve returned to time and again on this podcast and in our coverage, as media practitioners return to time and again themselves, is how to appeal to young people.Young people who are often hard to reac...

Believe It or Not Ep. 1: Will AI replace most white collar jobs?

April 15, 2026 11:00pm 45 min

In a new mini-series, former Media Leader editor-in-chief Omar Oakes is joined by former Dentsu International CEO, now AI strategist Hamish Nicklin to argue over the nuances of AI development and its use in the creative ...

Introducing Believe It or Not, a mini-series about AI in media hosted by Omar Oakes and Hamish Nicklin

April 12, 2026 11:00pm 17 min

Most AI podcasts tell you one of two things: either AI is going to save the world, unlock human potential, cure diseases, fix the broken bits of capitalism — or that it's going to end the world, homogenise culture, hand ...

Why cut-through, not scale, will be the real trick to this year's World Cup - with The Guardian's James Fleetham and Marcus Christenson

April 05, 2026 11:00pm 40 min

This episode was produced in partnership with The Guardian.The World Cup is poised to be the biggest media event of the year in 2026, and media owners have been betting that it will help lift their pocketbooks and grow a...

What UM has learned from a year of Full Colour Media — with Susan Kingston-Brown

March 29, 2026 11:00pm 43 min

Last year, UM unveiled a new global omnichannel media planning proposition: Full Colour Media.The approach, underpinned by a custom body of research developed in partnership with the University of Oxford’s Said Business ...

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