Podcast Index

Podcasts

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The Marketing Architects The Marketing Architects Marketing Architects Learning Together Learning Together Dr. David Dimmett Børsmorgen & Økonominyhetene Børsmorgen & Økonominyhetene Finansavisen FactSet U.S. Daily Market Preview FactSet U.S. Daily Market Preview FactSet 虎嗅·商业有味道 虎嗅·商业有味道 虎嗅APP The Gemini Brief - Investment Deep Dives The Gemini Brief - Investment Deep Dives Lukasz Tomicki and LRT Capital Management LLC JIJI English News-時事通信英語ニュース- JIJI English News-時事通信英語ニュース- 時事通信社 Chat GPT Podcast Chat GPT Podcast Sol Good Network CEO Daily Brief with Dr. Jessica Kriegel CEO Daily Brief with Dr. Jessica Kriegel tentwentytwo / Culture Partners Fox Business Hourly Report Fox Business Hourly Report FOX News Podcasts Bloomberg News Now Bloomberg News Now Samejo The Action Catalyst The Action Catalyst Southwestern Family of Podcasts - Southwestern Family of Companies The Talent Trade The Talent Trade Southwestern Family of Podcasts - Southwestern Family of Companies The Bread Winner Podcast The Bread Winner Podcast Caroline Bower KAJ Business & Money LIVE KAJ Business & Money LIVE Khudania Ajay Crypto News Today | 2 Min News | The Daily News Now! Crypto News Today | 2 Min News | The Daily News Now! The Daily News Now! EU-Startups Podcast EU-Startups Podcast Thomas Ohr Rainer on Leadership Rainer on Leadership Thom Rainer Grain Markets and Other Stuff Grain Markets and Other Stuff Joe Vaclavik Podcast de Vendas do Diego Maia Podcast de Vendas do Diego Maia Diego Maia The Think Media Podcast The Think Media Podcast Think Media Wealthy Woman Lawyer Podcast, Helping you create a profitable, sustainable law firm you love Wealthy Woman Lawyer Podcast, Helping you create a profitable, sustainable law firm you love Davina Frederick Global Market Insights - Forex, Futures, Stocks Global Market Insights - Forex, Futures, Stocks XM.com Practice Disrupted by Practice of Architecture Practice Disrupted by Practice of Architecture Evelyn Lee Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing Brooke Jefferson - Oklahoma Family Photographer, Photography Business Coach Massive Agent Podcast Massive Agent Podcast Dustin Brohm The Ramsey Show The Ramsey Show Ramsey Network iWork4Him PowerThought iWork4Him PowerThought Jim & Martha Brangenberg Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategies for Growing a Podcast That Converts Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategies for Growing a Podcast That Converts Courtney Elmer | PodLaunchHQ.com The Trevor Rose Podcast The Trevor Rose Podcast Mr. Rose She Coaches Coaches She Coaches Coaches Candy Motzek | Life & Business Coach Everything is Logistics Everything is Logistics Blythe (Brumleve) Milligan Strategy Meets Finance Strategy Meets Finance Steve Coughran 大來國際投顧 大來國際投顧 大來國際投資顧問股份有限公司 The People Side of Business | Team Management Strategies, How to Manage Employees, Leadership for Business Owners The People Side of Business | Team Management Strategies, How to Manage Employees, Leadership for Business Owners Lindsay White | Fractional HR Expert, Team Leadership Strategist, Leadership Coach for Female Founders xHUB.AI xHUB.AI Plácido Doménech Espí The Insurance Buzz The Insurance Buzz Michael and Courtney Weaver
The Marketing Architects

Business

The Marketing Architects

Marketing Architects

Nerd Alert: TV vs. YouTube

July 02, 2026 4:00am 11 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Real Cost of Cutting Brand for Performance

June 30, 2026 4:00am 24 min

Rebalancing toward brand from a performance-only mix lifts revenue ROI by a median of 90%. Yet 67% of senior marketers are still shifting budget the wrong direction. The gap between what marketers know and what they do t...

Nerd Alert: Should B2B Brands Use Humor?

June 25, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Performance-to-Brand Playbook with Peter Sengenberger

June 23, 2026 4:00am 29 min

A premium supplement brand saw retail sales jump 40% in six months after one strategic shift: switching from direct response TV to brand advertising. That single result changed 25-year media pro Peter Sengenberger's enti...

Nerd Alert: Why Ads Reach Older Consumers Less

June 18, 2026 4:00am 13 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Death of the Funnel

June 16, 2026 4:00am 26 min

Concern about short-termism among marketers jumped from 25% in 2022 to 55% in 2025. Budget allocation barely moved. The funnel may not be dead, but it might be damaging your brand.This week, Elena, Angela, and Rob debate...

Nerd Alert: When Consumers Punish Acquired Brands

June 11, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Synthetic Research and the Future of Marketing with Peter Weinberg

June 09, 2026 4:00am 42 min

95% of senior marketing leaders are already using or planning to use synthetic data within 12 months. So why are so many marketers still on the fence?In this episode, Elena, Angela, and Rob talk with Peter Weinberg, co-f...

Nerd Alert: Your Strongest Distinctive Brand Asset

June 04, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Two-Thirds of American Marketers Would Fail a Basic Marketing Test with Mark Ritson

June 02, 2026 4:00am 39 min

More than 40% of American marketers can't define positioning. And 84% of those same marketers rate themselves as above average. Both can't be right.This week, Elena, Angela, and Rob are joined by Mark Ritson, marketing p...

Nerd Alert: But AI Told Me So!

May 28, 2026 4:00am 7 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

The Psychology Marketers are Missing with Phill Agnew

May 26, 2026 4:00am 47 min

Telling people not to listen drove three times more podcast listeners than telling them why they should. That's behavioral science at work, and most marketers are barely scratching the surface of it.This week, Elena, Ang...

Nerd Alert: Ad Wearout...Wearout

May 21, 2026 4:00am 9 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Changing Brand Perception with Kim Storin, CMO of Zoom

May 19, 2026 4:00am 34 min

Zoom has incredibly high brand awareness. But that's actually part of the problem. This week, Elena, Angela, and Rob sit down with Kim Storin, Chief Marketing and Communications Officer at Zoom, to dig into one of market...

Nerd Alert: When Creative Advertising Actually Works

May 14, 2026 4:00am 11 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

From the Archive: The Effectiveness Principles You Need To Know

May 12, 2026 4:00am 27 min

This week, we're sharing one of our top episodes from the archive. Enjoy, and we'll be back with new content next week!Only half of marketers believe they understand marketing effectiveness principles according to WARC. ...

Nerd Alert: What Is Your AI Agent Buying?

May 07, 2026 7:31am 12 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

Does Targeting Work on Mass Marketing Channels?

May 05, 2026 4:00am 22 min

Over half of marketers are targeting sub-segments rather than all potential buyers. And 62% aren't even targeting people over 45, a group that accounts for 50% of consumer spending.This week, Elena, Angela, and Rob tackl...

Nerd Alert: Why Branding Strategy Matters

April 30, 2026 4:00am 8 min

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can ...

No More Mild Marketing

April 28, 2026 4:00am 24 min

94% of pricing power comes from how meaningfully different a brand is perceived to be. So why are so many marketers playing it safe?This week, Elena, Angela, and Rob ditch the safe answers and eat progressively spicier h...

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